About Us

Crafting Insurance Excellence

Our Heritage,
Your Peace of Mind

At L&L Insurance, we transcend the role of life insurance agents; we embody legacy. With over half a century in the insurance industry, our agency stands as a steadfast pillar of trust and expertise. Over time, our clients become part of our extended family, placing their trust in us for generations to meet their diverse needs.

Collaboration at Its Core

We believe in a comprehensive approach, fostering close collaboration with your financial advisors, attorneys, and CPAs. Together, we formulate strategies that go beyond addressing your immediate needs, encompassing the entirety of your company, estate, and family objectives.

Innovation Meets Experience

Our secret? A blend of creative problem-solving and deep industry connections. With over 50 years of building relationships and staying at the forefront of the insurance world, we turn the impossible into achievable.

Solutions for Every One

From personalized individual life insurance plans to a diverse array of extensive group benefits, our comprehensive range of services is meticulously designed to fortify and secure your family's well-being, uphold the continuity of your business, and safeguard the enduring legacy you've worked hard to build.

Meet Eric London

A Los Angeles native, Eric D. London stands at the forefront of insurance and estate planning. Renowned for his expertise, Eric crafts tailored insurance strategies, collaborating with financial advisors to achieve client goals. His analytical depth, creative solutions, and commitment to community involvement highlight his holistic approach to client success.

Our Mission

Legacy Through Sophistication

We don't just plan; we empower. Our mission is to equip you with the insights and tools necessary to protect your legacy that mirrors your values and financial aspirations.

What Sets Us Apart

Trust, Transparency, Tailored Solutions

At L&L Insurance, we forge relationships based on trust. We're committed to making your insurance experience transparent, rewarding, and personalized. Our in-depth industry knowledge enables us to offer solutions uniquely suited to your specific needs and goals.

L&L Insurance

Eric D. London

California License Number 0F40875

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